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Marcus Theatres UltraScreen
While at Marcus Theatres, Kyle branded and developed the campaign for the expanded UltraScreen concept, UltraScreenDLX which rivaled the more well-known IMAX brand.
He managed the in-house creative department as well as external vendors and suppliers. The campaign included aspects of: creative & art direction, video production, radio ads/scripts, TV news interview prep, and overall campaign strategy.
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Media: video, print, web, social media and Google ad campaigns, TV spots/scripts.
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